When the ‘90s-banger Freshmaker jingle came back, it didn’t just ride the nostalgia wave; it caught the TikTok current full force. We flipped the script: no longer the hero that saves the day, now it’s the cheeky sidekick that says, ‘We can’t fix your mess, but at least we’re refreshing.’ Gen Z and Gen Alpha get that authenticity beats perfection, so Mentos leaned into that irreverent, self-aware humor. Carter Vail—TikTok’s parody maestro—channels those “ugh, relatable” everyday fails, from ghosted texts to cringe-worthy dates, all set to remixed jingle riffs. With AI-quirk visuals, fast-cut setups, tongue-in-cheek hooks like “Mentos can’t help you—we’re just Mentos,” and the vibe of a TikTok scroll in ad form, it’s not a jingle, it’s a meme with a beat.